Itik Genera

5 Methods to set the best goals for your strategy

Setting goals for a sports organization is key to the strategy of the future, as it is the first step in knowing where we want to go and determining the path to reach it. However, this concretion is not an easy task, as a common method is needed for the entire organization that could be adapted to our philosophy and values. In this Itik genera...

Processes optimization and projects management in a Lean frame

The irruption of new business models related to the world of knowledge and the constant changes of paradigm, boost the apparition of agile methodologies. These accept the change and the adaptation to the same in a natural way, allowing a better adaptation to the new environments that give off so much uncertainty and...

Sustainability and sport, an inseparable nexus

The relationship between sport and the environment is an inseparable link that becomes much more palpable in sporting events and open activities. This relationship makes sport capable of communicating sustainability issues to millions of participants and fans around the world. Increasingly, the environmental aspect...

Sport as a disruptor

Where is the sports sector heading? Can we foresee that we will meet in the future? The final destination cannot be seen because we do not know what the limitations will be or where the sport will evolve, but there is a premise that is unique: sport must adapt to a rapidly changing environment. Discover in this...

Balanced Scorecard

Any organization needs to know and understand the impact of its results in order to assess them and guide them towards appropriate decision-making. In this Itik genera we present a tool called the Balanced Scorecard that allows you to evaluate...