Summary: Corporate strategy in the sports industry is in crisis. Many of long-term approaches are no longer valid in modern times. This article intends to overhaul the principles behind strategic thinking that any company in the sector should conduct periodically.

Six skills to become a strategic leader

Summary: There are many ways to answer, rightly or wrongly, to the threat of a free product or service from the competition. To avoid mistakes, the organization must assess the threat from three factors: the ability of competition to cover its costs quickly enough, the growth rate of the volume...

Summary: The sports industry is going through difficult times at the moment due to continuous changes in interactions and areduced prediction (complex systems). Therefore, it is important to create teams with different profiles to analyze issues from different angles and make the right decisions...

Summary: Hiring professionals for leadership roles, middle management and as the leader of the staff is a complex task. People may have different ways of thinking, and you have to find the right worker profile according to the particular needs of each company. Each organization requires a specific...

Summary: The five most famous charts of the history of management plans changed the way of planning in many organizations. Depending on the organization’sgrowth rate and the market share, we buy a product type or another. These results depend on the five forces that influence an...

Summary: Social platforms are a great way to find new and retain loyalcustomers. We use a social strategy where you have to focus your objectives on to the needs of your customers in order to receive benefits in exchange or as well a digital strategy to produce commercial messages and get an external...

Summary: In all sports center HR management is a key to success. This can make a difference in comparison to competition, therefore, it is important to adopt a strategy to encourage the involvement, commitment and motivation of our employees. The shared cost management intends to seek harmony between...

Summary: Our environment is constantly changing, therefore, as managers of sports organizations we have to know different tools to achieve our desired goals. The tools discussed in the article are: benchmarking, decision rights, knowledge management and social media programs.

Summary: In line with Article 34, this one presents four more innovative tools to fix prices and stop monotonous preset pricing. The methods mentioned are “deductions and discounts”, “set your own price”, “subscribe to save” and “price...

Summary: We live in a culture of traditional pricing based on the profit margin or on the competition. The article proposes alternative methods that well used can produce more revenue than expected. There are a good example like “pay what you want”, free to the customer or the price...

Summary: Sports organizations need to evaluate their strategies. The stress-test is a method of assessing their operation strategies for unexpected situations or times under severe pressure.

Keywords: strategy, evaluation, stress-test, primary...