What are the main trends in the fitness sector for 2018? II
After knowing "What are the main trends in the fitness sector for the year 2018?" in the latest news published, the analysis continues specifically in reference to the Autonomous Communities (CCAA) of Spain to determine how this classification adapts to these. Regarding the analysis of the results of the National Survey of Fitness Trends in Spain in 2018, in the form of a comparison of several autonomous communities in the country, then, it focuses on the analysis of the 4 Autonomous Communities that have received the highest number of responses that they are: Madrid, Catalonia, Andalusia and the Valencia Community, respectively.
In the Community of Madrid, with almost 34% of the responses, coincides as the first trend "trained, qualified and experienced fitness professionals" with the following 3 Autonomous Communities. The four collect a significant value for this first trend between 8.41 and 8.96. The first five trends have coincided in the case of Madrid and Catalonia, although with differences regarding the importance they have received. In the case of Andalusia and the Valencia Community, 3 new trends have been detected: "results monitoring", "multidisciplinary work teams" and "fitness programs for the elderly". These last 3 trends are positioned in the middle steps between 8th and 18th place, thanks to the importance given to them by respondents in Madrid and Catalonia with a value between 7.49 and 7.11 points. It is in these first differences, where the opportunity for reflection on the diversity of sports options that are given a few kilometers away within the same country is seen. Factors such as green areas, sports values, average age, educational level of the population, etc., are decisive in establishing population preferences, important for entrepreneurs dedicated to the world of sports management and the basis of success for any Sports company.
As for the popularization of trends in the different Autonomous Communities, in Madrid, "functional training" has climbed 5 positions compared to last year, and "fitness programs for the elderly" is the main protagonist in the rise of positions from the 20th place to the 7th place, leaving out of the classification trends such as "crossfit", "pilates" or "obstacle courses". In Catalonia, "core training" has won 12 positions to be placed in 7th place in the list below top trends such as "body weight training" and "HIIT training". Andalusia trends show a clear commitment to new technologies with the appearance of "exercise apps for mobile phones" in position # 8, without the year 2017 is taken into account, along with the "monitoring of results" in the 3rd place within the podium of trends with greater importance. Finally, in the Valencia Community, with a total of 54 responses, "multidisciplinary work teams" has appeared for the first time in the list of trends and has positioned itself in the 3rd place of the whole classification. In the rest of the Autonomous Communities, the appearance of the tendencies "multidisciplinary work teams", "search for new niche markets", "results monitoring" and "group classes" stands out.
It is from these studies, where you should start working on the new strategic lines of the world of sport, which is moving in a more monitored direction and accompanied by apps and new software. It is these programs, which facilitate the "user to user" relationship that allows you to win as services and interpersonal relationships that are created between athletes.