Sport and health news

The triple impact of sports organizations

Sport and health news

Any action by a sports organization has an impact. An impact is the set of consequences caused by an action that affects a social or natural environment. An impact can also be defined as the modification or alteration of the environment resulting from our actions and this can be positive, neutral and/or...

Seals of Quality in the sports field on the rise

Sport and health news

The Sports Quality Seals have become a quality management tool in the sports field, providing prestige to the entities and organizations that choose to adhere to this recognition and pass the certification processes. In this sense, they become a strategy of constant improvement for the professionalization of the sports sector, seeking excellence...

The silver sports consumer

Sport and health news

In recent years, to adapt to a new audience, a new concept has appeared in business that is related to attracting consumers aged 65 and over. This market is known as the Silver Economy, which is the creation of...

The digitization of social interaction

Sport and health news

The health crisis caused by COVID-19 has promoted a contactless society for a few months, eliminating interaction between people and causing an inevitable irruption of technology at all levels. In South Korea, this concept has been given the name of ‘UN-CONTACT’ (without contact)...

The future of social responsibility in sport

Sport and health news

The worldwide pandemic of COVID-19 has affected all sectors of society, transforming our consumption and behavior habits. The sports field is characterized by being a sector that adapts to its changing environment, and now, it has done so. Professional sport has been paralyzed and thanks to this, programs and...

Health promotion at work

Sport and health news

At the end of last 2018, the results related to the study “Promotion of Health at Work” prepared by the Promotion of National Work with the collaboration of Biwel Consulting were published. The objective of this study has been to know the current status of initiatives and projects for workplace health promotion (WHO)...

Running in the spotlight

Sport and health news

The Spanish Society of Sports Medicine and ‘Cinfa Salud’ have just published the VI Cinfasalud study 'Perception and habits of Spanish runners (2017)'. This study is based on data related to health issues, such as injuries and problems caused by a bad sports practice, as well as results about the practitioners of this...

Tourism and sport as an economic engine

Sport and health news

The tourism + sport combination is proving to be one of the most prominent attractions in the current tourism offer, as it is an expanding market that offers economic benefits at local, regional and national levels. The current process of diversification of tourism products, the new motivations of demand, as well as the increase...

The Olympics are over, now what?

Sport and health news

The Olympic Games stand out for being one of the most anticipated sports shows by the world population that host the best athletes of the moment. In relation to the sports competition, the Olympics usually leave moments for history, but how do you foresee the future once they are over? What will happen to all the infrastructures built solely and...

The Universo Mujer 2016 program

Sport and health news

A new impulse to the presence of brands in women's sports. Universo Mujer 2016 is a program led by the Spanish Basketball Federation and the Sports Council where it seeks to revalue the role of women in society through the values ​​of women's sports. It has been declared as an Event of Exceptional Public Interest, in the...

When technology and sports come together in the same space

Sport and health news

Sport does not stop transforming hand in hand with technology and the user is the one who is in the constant search for new experiences that this binomial gives off and that technology allows to create. Both gain prominence and offer this new common concept in the first sports theme park located in the city of Barcelona, ​​ Open Camp Europe....

Low Cost gyms in Spain

Sport and health news

A business model with sustained growth

This business design of low-cost prices was widely accepted and guaranteed success in Spain due to several causes, which some of them predominate as the increased competition and the hard economic situation the country was going through, which we cannot say it´s been fully...

The european vision of fitness

Sport and health news

The fitness industry conditioned by the territory?

In one of the entries in the digital platform of the EFAD (Open Training School for Sport), there are talks about a very interesting aspect: the vision of fitness can be totally different depending on the territory being talked...